The Subtle Art of Being A Purple Cow

Seth Godin is the popular father of permission marketing. His book Purple Cow receive massive following and his idea are widely acknowledge He challenge all creators and marketers to be remarkable — worthy of remarking about. In Contagious, Jonah Berger with the STEPPS acronyms, explains the elements that makes things catch on. Social CurrencyTriggersEmotionsPublicPractical ValueStory